Experience – 6 months – 24 months

Company – Advertising Agency

Location – Gurugram, Haryana

KEY RESPONSIBILITIES

Create content marketing campaigns to drive business.
Produce original, precise, clear, and credible content for internal and external campaigns as needed.
Liaise with other departments (Social Media, Creative, etc.) and ensure the development of innovative content
for ongoing projects on regular basis.
Manage/create a content and content management system for clients.
Track analytics to ascertain content engagement levels.
Use/recommend AI tools wherever required for copy/content writing.
Interpret client briefings to develop effective content.
Manage multiple projects across a range of industry groups.

GENERAL SKILLS

Excellent written and verbal communication skills.
Adept at keyword placement and SEO best practices.
Ability to handle pressure and meet deadlines.
Knowledge of digital marketing, campaign management,
Analytics, etc. would be an advantage.
Experience in writing for both B2B and B2C storytelling for all forms of digital platforms would be an
advantage.
Teamwork, discipline, and a positive attitude are must-have’s